The 1 3/4 inch “Military heels” were the perfect height for sporty oxfords and some daytime heels. The 1-inch stocky Cuban heel was common on house shoes and low walking shoes. The curved heel went out of fashion in the mid-20s, being replaced by the sturdier military or Cuban heel. Shoe heels for daywear were sturdy “Louis” heels, also called tango, curved, Spanish or vintage heels. Now shoes were made in standard sizes, ready to buy from your local clothing store or mail order catalog. The demand for new shoes in new styles every season made custom-fit shoe ordering a thing of the past.
Young flappers made galoshes the fashionable boot to wear in winter. For summer days and sporty activities, there were canvas flats, two-tone saddle shoes, and the first canvas sneaker. Basic slip-on pumps, 18th century inspired colonial shoes, walking Oxfords, and boots made up the other shoe styles. The pump with one or several straps and a modest 2-inch heel was the most popular shoe of the roaring twenties. 1928 Catalog – Oxfords and low heel Mary Jane Walking Shoes
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